Strategies for a Successful Career Entry

Nowadays, the entry into working life takes place within a rapidly changing work environment (e.g. Beck, 1986; Giddens, 1990; Rosa, 2005).Such an accelerated and flexible working world is demanding for newemployees especially at entry. A study is conducted in order to showwhich action strategies persons may apply for mastering their careerentry. Specifically, the aim of the study is to answer the question whetherpersonal resources (in the sense of action strategies) are beneficial for asuccessful start into working life and thus impact work engagement andinnovativeness positively. Self-leadership is chosen as a core strategy forwork engagement, and humor styles for innovativeness. The study focusis on employees at an early stage of their professional life from thegeneration of the so-called Digital Natives (e.g. Prensky, 2001) for whomthe handling of new technologies was part of their childhoodsocialization. Furthermore, we examine whether the relationshipbetween personal resources and work engagement and innovativeness iscomparable between men and women. We expect comparablesocialization with new media and technologies for both genders, andthus an equal beneficial impact of increasing flexibility for both genders.Hence, both relevant strategies (self-leadership and humor styles) shouldbe equally constructive.The data assessment will be conducted with a two-wave longitudinalstudy with standardized online questionnaires. For confirming thevalidity of the findings of the long term study, specific elements of thestudy are further examined experimentally in a laboratory setting.